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Thread: Disney's Eisner says company undervalued by market - Reuters, 1/28/03

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    Disney's Eisner says company undervalued by market - Reuters, 1/28/03

    Disney's Eisner says company undervalued by market - Reuters, 1/28/03

    The entire letter written by Michael Eisner can be read by going to the Walt Disney Company 2002 Annual Report.

    QuikQuote: "Whereas the hallmark of the last five years has been investment, the next five years will be primarily about reaping the fruits of that investment," Eisner said.
    Eisner said "'Treasure Planet' never punched through in the crowded marketplace to get noticed. Either we mis-marketed it, the idea wasn't appealing, or the stars were not aligned. But one thing it did teach us: the entertainment business is fickle. Failure is educational. It keeps one humble."

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