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View Full Version : Disney, Universal Hope Aladdin, Shrek Will Work a Little Magic - LA Times, 1/21/03



Darkbeer
01-21-2003, 01:16 AM
Disney, Universal Hope Aladdin, Shrek Will Work a Little Magic (http://www.cantonrep.com/index.php?Category=20&ID=81333&r=0) - LA Times, 1/21/03

QuikQuote: An electric-blue genie is about to battle a slime-green ogre for the wallets of theme-park fans.
Walt Disney Co. and Vivendi Universal are pouring millions of dollars into their theme parks to create attractions based on the popular animated films “Aladdin” and “Shrek.”

Sailor Butterfly
01-21-2003, 08:21 AM
“Content is what drives everything,” said Michael Eisner, Disney’s chief executive. “This is an example of it.”

Loose translation: "We've tried everything else under the sun to attract crowds without spending any real money. This is the only option left."