pheneix
07-08-2001, 02:18 PM
This may not have to do with Disneyland, but every Disney fan needs to read this article. Since this is the most popular board here, I figured this is the place to post it.
http://www.sptimes.com/News/070801/Columns/Where_has_the_magic_g.shtml
It is set up as a letter from Mickey to Walt, and while there have been several articles about Disney's declining quality, this is the best one out there. This paragraph is one of the best. It is detailing how the Disney name still has value, but is being bled dry at an alarming rate:
"But they still respect Disney. I remember back in 1994 when Warner
Brothers wanted to release a new movie version of the story Thumbelina.
Warner did a test screening and the response was flat. On a whim, Warner
stripped its own name off and put Disney's atop the same movie clip. The
test audience loved it.
Walt, that's clout.
We still have some of it. But we're burning through our reputation with too
many bonehead actions, like these:"
Mickey then describes several failures that have wrecked the Disney name as of late.
This is a must read, so click on the link and read it now.
Pheneix
http://www.sptimes.com/News/070801/Columns/Where_has_the_magic_g.shtml
It is set up as a letter from Mickey to Walt, and while there have been several articles about Disney's declining quality, this is the best one out there. This paragraph is one of the best. It is detailing how the Disney name still has value, but is being bled dry at an alarming rate:
"But they still respect Disney. I remember back in 1994 when Warner
Brothers wanted to release a new movie version of the story Thumbelina.
Warner did a test screening and the response was flat. On a whim, Warner
stripped its own name off and put Disney's atop the same movie clip. The
test audience loved it.
Walt, that's clout.
We still have some of it. But we're burning through our reputation with too
many bonehead actions, like these:"
Mickey then describes several failures that have wrecked the Disney name as of late.
This is a must read, so click on the link and read it now.
Pheneix