couchlady
04-26-2008, 03:47 PM
I was wondering why Disney is not making a HUGE deal about this year being Mickey's 80th birthday. You think they would have themed a giveaway promotion around the Big Mouse's birthday. Considering that all their branding revolves around his ears, they really could have done something great, rather than continue the underutilized and underwhelmed Year of a Million Dreams. Just makes you wonder why the promotion department didn't jump all over Mickey's big day.