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Disneyland Flirts with New Promotion

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Posted 11-02-2009 at 03:33 PM by David Koenig

Disneyland's HalloweenTime promotion has been so successful that park management is calculating what other holidays they can tie into for a quick attendance boost.

Decorations and more now mark Halloween, Thanksgiving, Christmas, Easter and Summertime. So the next big promotion? According to one source, "TDA (Team Disney Anaheim) managers are planning it to be Valentine’s Day. Expect to see hearts, lace, princesses, and all that fluff all over the resort next year. And it will be more elaborate the year after that."

My guess is that the holiday comes and goes too quickly to justify full-scale attraction makeovers, so don't expect The It's a Small World Tunnel of Love any time soon.
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Comments

  1. Old Comment
    olegc's Avatar
    i really can't see it - when you have the overlap already of Halloween bunting on the 31st and christmas decorations in NOS and merchandise in the windows on main st - it will never be in sync. WHen it's a season - holidays, halloween (month of october), etc. that works OK. Even the summer time stuff was ok. but to do a bunch of decorations for a one day thing? and when it's not on a weekend, what do you do? hold it until after? yikes. You'd think they already are full in non-summer periods with all of the other promotions. Maybe this is an idea so that they can discontinue to the locals discount. hmm...
    Posted 11-02-2009 at 04:02 PM by olegc olegc is offline
  2. Old Comment
    First off, Christmas and Halloween started out as small events. They weren't always seasons at DL. I think this is a neat idea. My wife and I visit in the off-season and this year in February, so seeing a Valentines theme would be really neat.
    Posted 11-03-2009 at 07:36 AM by DwarfPlanet DwarfPlanet is offline
  3. Old Comment
    Drince88's Avatar
    Do they do much Easter decorating now? I didn't recall hearing much about that one.
    Posted 11-03-2009 at 10:01 AM by Drince88 Drince88 is offline
  4. Old Comment
    Valentine's Day at Disneyland? Meet me down on Main Street! It works for me. I just wonder why it took them so long to figure this out.
    Posted 11-05-2009 at 02:09 PM by whamo whamo is offline
  5. Old Comment
    Yeah my wife the super romantic is just thrilled that this may be happening for Valentines timeframe.
    Posted 11-06-2009 at 09:26 AM by DwarfPlanet DwarfPlanet is offline
 

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