Andrew
07-22-2004, 06:38 AM
Animation giant is going public / Bay Area's DreamWorks made 'Shrek 2' (http://www.sfgate.com/cgi-bin/article.cgi?file=/chronicle/archive/2004/07/22/MNGLL7QGK836.DTL) Shrek conquered Nemo at the box office and now plans to take on Wall Street.
Entertainment studio DreamWorks SKG, trying to capitalize on the success of its Bay Area-produced blockbuster "Shrek 2,'' filed plans Wednesday to raise $650 million by taking its animation divisions public.
The resulting DreamWorks Animation Inc., to be headed by Hollywood luminary Jeffrey Katzenberg, could produce the movie industry's biggest initial public offering since rival Pixar Animation Studios Inc. had its IPO in November 1995, analysts said.
Entertainment studio DreamWorks SKG, trying to capitalize on the success of its Bay Area-produced blockbuster "Shrek 2,'' filed plans Wednesday to raise $650 million by taking its animation divisions public.
The resulting DreamWorks Animation Inc., to be headed by Hollywood luminary Jeffrey Katzenberg, could produce the movie industry's biggest initial public offering since rival Pixar Animation Studios Inc. had its IPO in November 1995, analysts said.