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Comcast promises to restore Disney to former glory - Guardian (UK) - 2/11/04 [Archive] - MousePad

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Darkbeer
02-11-2004, 11:22 AM
Comcast promises to restore Disney to former glory (http://media.guardian.co.uk/city/story/0,7497,1145983,00.html) - Guardian (UK), 2/11/04

QuikQuote: Cable giant Comcast said today its audacious £37bn bid for Disney would "revitalise" the company, saving up to £670m almost immediately and restore its ailing movie division and theme parks to their former glory.
Chief executive Brian Roberts, who announced the takeover bid because his approaches to under-fire Disney chief executive Michael Eisner were rebuffed on Monday, said the bid was a chance to "restore the Disney name and restore the Disney company to growth". And appealing directly to shareholders, he put what he hoped was a trump card on the table - reminding them the former Disney executive Steve Burke would be back at the helm should the takeover go ahead.

sediment
02-11-2004, 11:57 AM
Any background on Steve Burke? Is he closer to Pressler or Disney in terms of Magic?

Darkbeer
02-11-2004, 12:05 PM
http://www.studentsandleaders.org/speakers/steve_burke.asp



Prior to joining Comcast, Burke served with The Walt Disney Company as President of ABC Broadcasting. In that role, he was responsible for the 10 ABC-owned television stations; the ABC Radio Group, consisting of 27 radio stations and eight radio networks; and Buena Vista Television, the company's domestic syndication arm.

Burke joined The Walt Disney Company in January 1986, where he helped to develop and found The Disney Stores, one of Disney's fastest growing businesses with more than 680 stores in 11 countries. In 1992, he moved to Euro Disney S.A., where, as President and Chief Operating Officer, he helped to lead a comprehensive restructuring effort.


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